Question
Match the types of analytics that can be used to answer the business questions.
To answer, drag the appropriate analytics type from the column on the left to its question on the right. Each analytics type may be used once, more than once, or not at all.
Explanation
Asking why sales increased last month looks for the cause of a past event, which is diagnostic analytics; descriptive analytics would only report that sales went up. Deciding how to allocate a budget across inventory items asks what action to take, which is prescriptive analytics, going beyond predictive forecasting of demand. Finding the people mentioned in business documents requires extracting entities from unstructured text with AI, which is cognitive analytics.
